representation of gender

riptide
the representation of women in this music video is usually sexualised for audience pleasure. this supports the Male Gaze as  the video starts of with an establishing shot of a young woman at the beach slowly taking off her swimming costume before entering the sea. this reinforces Van zone's theory as she believed that gender is constructed through discourse, and that its meaning caries according to cultural and historical context. IN this case the idea f femininity is created by the fact that the woman has long blond hair and is wearing a small swimming costume, making her look appealing to the audience.


This in contradictory with the lip sync section of the music video as the woman start off with having the perfect make up, as expected by society. she looks strong confident and romantic, but at the end of the video her makeup become all ruined and smudged.  through the different jump cuts she becomes more and more sad and frustrated and this is not only seen through the changes and the ruining of her makeup, but also in her facial expression. she get from being a woman with strong personality to a sad person. the lyrics that she sings also are incorrect and we know this as their are subtitles accompanying the deliberately incorrect section. this suggests that it is wrong to have bad and smudged makeup, but women should always try to look their best.

screenshot 1

this screenshot shows a woman looking through her binoculars. it is a low angle shot suggesting that she is being watched from below and it positions the audience with a sense of danger as she seems to be looking out for herself . it creates a sense of forbodeing. 

screenshot 2 

this screenshot shows a woman being trapped around a tree. the low key lighting enhances the sense of darkness and danger created in this scene. her body language makes the woman seem strong and rebellious, as she is seen escaping from the tree which she was tied on to. 

screenshot 3 

in this screenshot the woman seems to be represented in a very feminn way. she looks free and happy and is appreciating nature. this is seen though her body language, as she is holding her arms outage the sky, suggesting that she is taking in as much as she can of the beautiful things that she is seeing.

REPRESENTATION OF MEN

Men in this music video are represented as the working gender. they are represented as being able to do all the hard hand work and this is seen through the close up shot of the man cutting the plant, or the extra m close up shot of the hand of a man about to shoots a gun. this also highlights that men can be dangerous but also a support for women as they are their "let hand".

at the end of the video there is the hand of a female, but instead of doing different types of jobs, she seems to be about to hurt herself. this suggests that men are more capable at doing certain jobs than females are.