Tuesday, September 26, 2017

Magazine Industry introduction summery

Task: Read the three sources below and briefly summarise:

-  The key changes that have taken place in the industry in recent years
-  The current state of the industry 

Source 1 - Huffington Post

The first magazines were first published in the 20th century and they included National geographic, Bazaar and good house keeping. Then female culture started to become popular as female-targeted magazines started to be printed. In the 30s aspirational magazines started to come out, followed by magazines targeted for a niche audience in the 40s and 50s. entertainment- focused and celebrity magazines then started to be developed. from 1990 to 2000 digital revolution started, and subscriptions to many magazines like Glamour and Parents has increased.

Source 2 - Data from the National readership survey

consumption of magazines in Britain is really high, as 51 million people read them regularly either in print or digitally. 57% of adults read print magazine and 40% read brand magazines from their digital device.

Extract from the Inside Magazine Publishing by David Stam and Andrew Scott.

The Uk magazine market is one of the major media sectors at the moment. in 2012 the annual value of the magazine industry was of £3.55 billions, and there are around 2400 consumer magazines


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